TeamHometown
[Updated 9/24]
Announcement of PAPPINESS's Participation in "Yuru-Birth 2025"
Updated September 24, 2025
Thank you very much for your continued support of OSAKA BLUTEON.
We are pleased to announce that PAPPINESS will be participating in "Yuruverse 2025," an online and in-person festival for Yuru-chara.
"Yuruverse 2025" is the successor event to the "Yuru-chara Grand Prix," an online and in-person festival where Yuru-chara (local mascots) from all over Japan gather. It was launched as a new style that incorporates digital transformation (DX) with the aim of energizing regions, companies, and all of Japan through Yuru-chara.
In "Yuruverse 2025," the Grand Prix winner will be determined by combining the online votes starting on Friday, August 1st, and the votes cast at the final event held in Tokyo on Saturday, September 27th and Sunday, September 28th.
There are two ways to vote online: "YuruNavi Voting," which requires free ID registration on the official website, and "Furusato Support Voting," which allows you to vote through donations via Amazon Furusato Nozei or purchases on Amazon.co.jp.
- *Details regarding the in-person "Final Voting" event, including PAPPINESS's participation, will be announced as soon as they are decided.
We kindly ask for your support and your vote for the OSAKA BLUTEON mascot character, "PAPPINESS"!
Yuruverse 2025 Schedule
August 1 (Fri) 0:00 - September 27 (Sat) 23:59
Yuru-Navi Voting & Hometown Support Voting Period
September 27 (Sat) and 28 (Sun)
Final Voting at Sumida Park, Sumida Ward, Tokyo (Scheduled)
September 28 (Sun) afternoon
Award Ceremony
Updated 9/24: Regarding the final vote
PAPPINESS will participate in the "Yuru-Birth 2025" final voting held in Tokyo on Sunday, September 28.
On the day, PAPPINESS is scheduled to perform on the main stage and appear in the free-roaming area.
Please note that over 100 characters are scheduled to participate in the final voting.
We hope you will come to the venue and give your warm support to PAPPINESS!
- *The event will be held rain or shine, but will be cancelled in case of severe weather.
Schedule
September 27 (Sat) - 28 (Sun) *PAPPINESS is scheduled to participate only on the 28th (Sun)
Location
Sumida Park, Sumida Ward, Tokyo
1-3-45 Mukojima, Sumida Ward, Tokyo
3-minute walk from Honjo-azumabashi Station on the Toei Asakusa Line
5-minute walk from Asakusa Station on the Tobu Skytree Line / Tokyo Metro Ginza Line
September 28 (Sun) schedule (tentative)
| 10:00 | Final voting starts |
|---|---|
| 10:30–11:00 | PAPPINESS presents My Cutest Pose Showdown @ Lawn Area |
| 11:30-11:50 | PAPPINESS 3-Minute Appeal Time @ Soyokaze Hiroba Main Stage |
| 13:00 | Final voting ends (voting closed) |
| 13:30–14:00 | The Legend Stage @ Soyokaze Hiroba Main Stage |
| 14:30–15:30 | Award Ceremony (30th place and below) |
| 16:00–17:30 | Award Ceremony (1st to 30th place) |
- *This is the schedule as of 9/24. We will notify you again if there are any changes.
Regarding how to vote in the final round
Voting coins will be distributed to visitors in the area in front of the shrine. You can cast [one vote per person per day] into the ballot box of your favorite character.
About Online Voting
YuruNavi Voting
When the voting period begins, a voting button will appear on each entry character's page.
During the voting period, you can cast "one vote per person per day." Voting requires ID registration with YuruNavi. (Free)
- * Since the rule is "one vote per person per day," registering multiple IDs and voting multiple times in one day is a violation of the rules. Please be aware that if a violation is discovered, strict measures may be taken, such as invalidating all previous votes or suspending your account.
Hometown Support Voting
If you make a donation via "Amazon Furusato Nozei" or make a purchase on "Amazon.co.jp" using the link issued for each character, you can cast votes at a rate of 1 point per 1,000 yen of the donation or purchase amount.